Services – What We Do
NavWork Digital Marketing is a full-service SEO, Web Design, Content Marketing and Internet Marketing Agency Located in Midland MI, servicing all of Michigan and beyond.
We design internet marketing plans and strategies that fit your business needs. From pre-established plans to À La Carte, we work with you. It’s about getting more traffic, more leads and more revenue. From Social Media Marketing, Digital Advertising and PPC, Content Marketing, Website development, and Search Engine Optimization, to Video and Drone footage, we showcase what you do.
Using Proven Strategies and Latest Technology to Navigate your Business to #1 on Google that provides more Leads.
People are searching for your business type and services. Who is going to come out on top? YOU or your competitors? 92% of internet users search and pick the top 3 results. In addition, we are all trained to tune most advertising out! So do your customers. Advertising is part of the puzzle, and we do that, but what happens when you turn it off? Your traffic turns off too. Our services generate organic web traffic to your website to keep the leads coming in without active advertising campaigns.
Search Engine Optimization (SEO)
Let’s build a predictable system of gaining new customers for your business. NavWork specializes in creating SEO campaigns that will climb your business to the top rankings in search engines like Google, generating MORE leads, sales, and revenue!
Web Design
To stay ahead of the game, you need to have digital real estate that will connect you to your customers, which are all online searching for your services or products. We specialize in creative, stunning and highly optimized web design that will capture your audience for sales conversions!
Content Marketing & Social Media
It isn’t enough to have a website or social media platforms. To stay relevant and competitive, businesses MUST produce creative, engaging and frequent content on all platforms. The team at NavWork digital marketing prides itself on this creativity.
Video & Photography Production
Traditional marketing is dying, and businesses now need to showcase multiple marketing channels and content. Part of the NavWork’s Omni digital marketing approach, we provide video content creation, digital photography and drone video development to showcase and grab your customer’s attention!
We Navigate your Business to Win Online
NavWork Provides Innovative Digital Marketing Solutions for Businesses, Professional Services and or Personal Brands
Yes, it’s true… Traditional marketing falls flat. There are only a few traditional marketing trends we still recommend in today’s dynamic markets. Having a solid marketing plan for your business is crucial and to win, you must be online. Easy enough right?! Well, not so fast… We don’t need to tell you that the internet is vast, and many businesses do not receive anywhere near a decent return on investment within their digital marketing pursuits. We have heard it all too… There are a lot of marketing companies out there, offering many services, to include social media marketing and management. Social Media IS important, and if done right, can be extremely powerful for your business. However social media is only part of the puzzle and needs to be combined with a variety of digital marketing efforts to obtain the maximum return on investment. Through hard work, integrity, and creativity, NavWork Digital Marketing will navigate your business to win online with your internet marketing. We are trained, from business school to the creative space, you are in good hands with experts at the wheel.
Your Web Design and Performance is crucial for SEO and Revenue Growth
NavWork Designs Stunning Websites
Your website design is paramount for optimal performance. We find that a poorly designed website is one of the largest factors that negatively impacts your Search Engine Optimization. MANY variables can affect your performance. This includes poorly optimized media that makes your site load slowly, not mobile friendly, poor site architecture, broken links, poor user experience (UX), and content issues that do not give the user what they are looking for that effects bounce rate. Believe us, if your customers aren’t impressed, ether is Google. Google ranks your website based upon the user experience and NavWork will ether design your site from scratch or revamp what you have if needed. If you already have a great website that was designed by a pro, NavWork can pick up where they left off and provide a boost in performance and User Experience. We have a simple and sleek style and will work with you on your business needs and creative ideas. We design websites in Midland, Bay City, and Saginaw Michigan which is our stomping grounds. However, NavWork Digital Marketing will work with businesses througought the state of Michigan.
Digital Advertising & Google Pay Per Click (PPC)
NavWork Maximizes Your Advertising Dollars with Pay Per Click Ads that will Drive Traffic to you in addition to SEO.
We will help you design, launch and optimize creative digital ads through the Google Ad Sense platform that will drive sales to your online store or service. We will help find the ideal customer suited for your product or service, find where they spend time online and develop innovative advertising strategies that will target who you aim to sell. Not waste money advertising to people who have no intention of taking advantage of your product or service, potentially wasting thousands of dollars. Spend the money on the customers that have buying intent. Not users watching cat videos. In addition to Google ads and Pay Per Click methods, NavWork will apply similar strategies to Facebook and Instagram advertising, bringing it home with an incredible Omni digital marketing plan.
If You Build It, They Will Come? Not so much… You need SEO!
Search Engine Optimization
This is our “bread and butter”. This is why we are here. It is VERY likely that someone is searching for your business or service online, right now. Who will they find? Go ahead, search for your business type in your area now. What do you see? Are you on top?! 9 out of 10 searchers will not only bypass ads but pick a business on the first page and often within the top 3. Why? Trust. Google has a systematic way to rank websites and we will employ everlasting, sustainable methods to drive organic traffic to your site. NavWork Michigan SEO can get you there. Your company or brand needs SEO so you can be competitive and stand out. Whether you like it or not, in total, businesses around the world are investing billions in SEO. Are you going to be adaptive and compete, or be left behind? NavWork Search Engine Optimization experts in Michigan will help you rank your business on the first page of search results, and climb your ranking to #1. ALL of our digital marketing strategies revolve around optimizing your website, content, and intent to rank higher in search engines like Google, which will increase your website traffic and convert to sales.
In order to have great SEO, You must have quality content.
At NavWork, we believe quality and highly optimized content has the most important impact on your Search Engine Optimization campaign.
Content is king. NavWork Michigan Digital Marketing does content right. We believe quality content has the largest impact on your SEO campaign. Yes, we have heard the argument that “good” content is subjective and building links has the largest impact. However, we will side with the system that is actually ranking your site. The number one reason some websites rank better than others is due to the user experience Google interprets. That boils down to whether Google thinks your website is providing the best information for the user. So in that case, we can manipulate your content in providing the best experience and answers for your internet searchers. We target keywords that drive traffic who are looking for your service and incorporate content that captures their attention. Video, graphic design, creative writing, and advertising all plays a role in our Content Marketing Campaigns.